Short answer: a professional custom website costs between US$ 190 and US$ 480 depending on what you need; an online store with payments, around US$ 640; and a custom system, from US$ 670. Here we explain what the price depends on and what it should include.
Prices by type of website
These are the reference prices we work with at ERuiz Tech. Every project is quoted according to what the business needs, but they give you a clear idea of the range.
| Type of website | Reference price | Approximate timeline |
|---|---|---|
| Landing page or informative website | US$ 190 – 240 | 5 to 7 business days |
| Online catalog | US$ 370 | 7 to 15 business days |
| Online store | US$ 480 | 7 to 15 business days |
| Online store with payment gateway | US$ 640 | 15 business days |
| Institutional or custom website | US$ 930 | 15 business days |
| Custom systems and apps | US$ 670 | Depends on the scope |
Prices in Peruvian soles. Web plans include hosting and a .com domain for the first year.
What the price of a website should include
Before comparing prices, check that the quote includes the basics. If something on this list is missing, ask: that is where hidden costs usually are.
- A design made for your business, not a generic template.
- It looks right on phones, tablets and computers.
- A .com domain and hosting, at least for the first year.
- An SSL security certificate (the padlock in the browser).
- A WhatsApp button and a contact form.
- Initial setup so Google can find your website.
- Testing before launch and an explanation of how to use it.
What makes a website more expensive
- Extra features: card payments, online bookings, a content panel or a client area.
- Many products or services to upload and organize.
- Connections with other systems: payment gateway, electronic invoicing, inventory or WhatsApp.
- Highly customized design, with animations or special graphics.
- Copywriting and photo or video production.
- Very short deadlines.
How much it costs to keep a website after the first year
The yearly cost is the renewal of the domain and hosting. With us it is US$ 40 per year, as a reference.
Monthly maintenance is optional: it covers updates, backups and frequent changes. Minor changes (fixing a text or a price) are free while the website is hosted on our server.
Cheap website or professional website: the real difference
Website builders with a monthly fee look cheap at first, but you pay every month and, if you stop paying, the website disappears. Switching providers is usually hard too.
A custom website built with its own code is yours: it loads fast, it fits your business and you can take it with its full code if you ever decide to change providers.
Speed turns into sales: if your website is slow to open, customers leave before seeing your products. Our own website loads in under 1 second on desktop and scores 99 out of 100 for performance in Google Lighthouse.
How to avoid bad experiences when hiring
- Ask to see websites they built that are live today.
- Ask for progress reviews before paying the full amount.
- Make sure the domain is registered to your business.
- Get the scope, timeline, payments and after-delivery terms in writing.
