Selling online is not just opening a social media account. It works when customers find your products, see the price, know how to pay and receive their order quickly. These are the steps, in order.
Step by step
- Define what you will sell and to whom: your star products and your ideal customer.
- Prepare good photos and clear prices. That is the first thing customers look at.
- Choose where your products are shown: an online catalog or your own online store.
- Define how you get paid: Yape, Plin, bank transfer or cards through a payment gateway.
- Organize shipping: delivery, courier or pickup, with costs and times shown upfront.
- Use social media to attract people and link every post to your catalog.
- Show up on Google with your business profile and your website.
- Reply quickly on WhatsApp and confirm every order.
- Measure what sells best and where your customers come from.
The most common mistake
Selling only through messages: the customer asks for the price, waits, gets photos one by one and gets tired. With your products and prices in plain view, customers decide on their own and message you ready to buy.
How much it costs to start
An online catalog starts at US$ 370 and an online store at US$ 480 with domain and hosting included for the first year. Check the pricing guide to see every option.
